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Magento Agency UK — the work around the platform

We are a UK agency working with Magento and Adobe Commerce merchants on the problems that most hurt revenue — SEO, performance, integrations, and migration planning. We are not an Adobe Solution Partner, and we do not pretend to be. What we do is the engineering work that sits next to your platform team, not the platform build itself.

Where We Actually Help

Most Magento briefs that reach us are not pure platform work. They are teams who already have a Magento build — sometimes an agency-built Magento 2 store, sometimes an in-house Adobe Commerce deployment — and they need a partner for the adjacent problems that a core platform agency is not always the right shop for. That is where we fit.

  • Magento SEO audits and remediation — layered navigation, canonical tags, crawl budget, Core Web Vitals
  • Performance engineering — Varnish, Redis, image pipelines, Elasticsearch tuning, LCP and CLS work
  • Migration planning and execution — Magento to Shopify Plus, headless, or composable architectures
  • Hosting and infrastructure review — cost, reliability, and upgrade-path assessment
  • Decoupled and headless frontends — Next.js or Astro storefronts against a Magento backend
  • Integration work — ERP, WMS, PIM, CRM, and marketplace feeds against Magento's REST and GraphQL APIs
  • Due diligence — independent technical assessment of an existing Magento build before you invest further

When Magento Still Makes Sense

Our honest view is covered at length in our Magento development guide, but the short version is this: Magento is still the right platform for complex B2B with deeply custom pricing and approval workflows, for regulated industries that need infrastructure control, and for large catalogues already operating well on the platform. If your store is profitable, your maintenance costs are predictable, and your team knows the platform, a migration for its own sake is a waste of budget.

What has shifted is the ecosystem around it. The UK Magento agency market is contracting. Developer supply is tighter. Adobe's innovation focus is on Commerce Cloud and composable architectures rather than traditional on-premise builds. None of that means Magento is dead. It does mean investment decisions deserve more scrutiny than they did five years ago.

What We Work On

SEO and Organic Revenue

Layered navigation generating thousands of thin URLs. Product URLs duplicated across category paths. Canonical chains that never resolve. Slow Core Web Vitals dragging down rankings. We audit the technical SEO foundation and put the remediation work on a roadmap that your team — or ours — can execute against.

Performance and Core Web Vitals

Magento 2 is not fast without effort. We work on the full stack — caching layers, image pipelines, critical CSS, JavaScript budgets, Elasticsearch tuning, and the server configuration that underpins it all. Performance directly affects both ranking and conversion, and on Magento it compounds fastest.

Migration Planning and Execution

Whether the destination is Shopify Plus, a composable stack, or a later version of Adobe Commerce, migrations live or die on planning. We handle data mapping, URL strategy, redirect plans, integration rebuilds, and SEO preservation — all before a single product moves.

Headless and Decoupled Frontends

If you want the performance and control of a modern storefront but are not ready to replace Magento wholesale, a decoupled frontend against Magento's GraphQL API is often the right middle path. We build Next.js and Astro storefronts that consume Magento data while leaving catalogue, orders, and payments where they already work.

How We Engage

We work with teams that already have Magento in production. Our engagements typically start with a scoped audit — SEO, performance, or migration feasibility — and expand into delivery once the priorities are clear. We do not sell retainers that keep the platform permanently dependent on us. The goal is to fix what is hurting revenue, leave the team better equipped than we found it, and make ourselves unnecessary for the parts you can run yourself.

If you need a full platform build or licensing negotiation with Adobe, we are honest about that: you want a Solution Partner. We will happily point you to good ones. If what you need is the ecommerce SEO, performance engineering, or migration work that sits around the platform — that is what we do.

Frequently Asked Questions

Are you an Adobe Solution Partner? +
No. We hold no Adobe partner tier and do not claim one. That is why our Magento work is focused on SEO, performance, migration planning, and decoupled frontends — not core platform builds that genuinely benefit from Adobe partner relationships. If you need a Solution Partner, we will tell you and recommend someone we trust.
Do you work on Magento 1? +
Only in the context of migrating off it. Magento 1 reached end of life in June 2020 and has not received security patches since. Continuing to run it is a live risk. If you are still on Magento 1, the useful conversation is about where to go next — Magento 2, Shopify Plus, or something composable — and how to get there without losing SEO equity or disrupting trading.
Can you preserve our SEO rankings during a Magento migration? +
This is one of the highest-risk areas of any migration and one we take seriously. We handle URL mapping, 301 redirect strategy, canonical setup on the new platform, XML sitemap rebuilds, and post-migration monitoring. Short-term fluctuation is normal. Significant ranking loss usually indicates migration shortcuts — bad redirect logic, missing canonicals, or breaking product URLs — all of which are avoidable with proper planning.
How long does a Magento SEO audit take? +
A full technical Magento SEO audit typically takes two to three weeks, depending on catalogue size and complexity. The output is a prioritised remediation plan with revenue impact estimates, not a two-hundred-page document nobody reads. We focus on the handful of issues that actually move rankings and conversion, not an exhaustive list of minor findings.

Magento problem worth solving?

Tell us what is broken, slow, or worth migrating. We will tell you honestly whether we are the right team for it.

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